WEBSERIALS.COM LAUNCHES UNIQUE NEW
UNSCRIPTED WEB COMEDY "BEST LAID PLANS"


WebSerials.com and New Renaissance Pictures, creators of hit web series "Project X," "Cataclysmo,"
and "The Black Dawn," premiere a first-of-its-kind, completely unscripted new web sitcom


August 31, 2010 — WebSerials.com and New Renaissance Pictures, groundbreaking creators of original online entertainment, announce the launch of a one-of-a-kind improvised web sitcom, "Best Laid Plans." The cleverly unscripted show is a unique and amusing look at the unplanned ups and downs of our everyday lives.

In "Best Laid Plans," everyone's got a plan for their life . . . that just isn't working out. There's Tom, the out-of-work mechanic and hopeless romantic. He's got everything he needs, but nothing he wants. Roommate Alex was living off his parents' trust fund until the economy went bust. Now he's stuck on Tom's couch and might even have to find a job of his own. Together with friends John and Skip, these guys are always hatching new schemes — trying to get rich, get the girl, or just get by.

"Best Laid Plans" is produced completely without scripts thanks to an ensemble cast of talented improv performers. Each scene is loosely outlined and then the actors are given complete freedom to take that scene in unexpected directions. The result is a show that is uniquely raw, with compellingly grounded performances and completely unexpected humor. "The most exciting part of this show is that literally anything can happen," notes lead actor and co-creator Jesse GrothOlson.

"Improv was the perfect foundation for a show like this," explains executive producer and co-creator Joshua Sikora. "Sitcoms have always been about a slice of life — a chance for us to look at ourselves and laugh a bit. But we really wanted to give that a fresh spin and inject some much needed spontaneity into the genre." Having worked with talented improv performers on New Renaissance Pictures' past productions, Sikora was inspired to craft a whole show that would capitalize on their unique skills. "Watching actors improvise a scene is a thrilling experience," he explains. "To be able to make a show out of that is incredibly tricky, but seeing how fresh and clever the end result is makes the whole process worth it."

Another first for WebSerials.com is the decidedly non-serialized approach to the show. Instead of a series of episodes released week-by-week, "Best Laid Plans" will be presented through an interactive website offering the whole show in short individual scenes or vignettes. "Instead of the typical episodic approach, we wanted to give the viewer more control," Sikora explains. "The show is designed so that you can come to this website and watch the whole show in whatever order you want to. If you like a particular character or story thread, we wanted to make it easy to follow that arc and then circle back and view whatever you might've missed." The non-linear approach to the series builds off a multi-platform strategy used on WebSerials.com's previous effort, "The Black Dawn" and continues the site's commitment to pioneering new ways of using the power of the web to enhance new media experiences.

"Best Laid Plans" stars Jesse GrothOlson ("Cataclysmo," "Trunk"), Joshua Adam Snyder ("The Black Dawn"), Ben Seaward (ABC's "Modern Family"), John Mellies ("Project X"), and Kate Hackett. The completely improvised sitcom is available on WebSerials.com and will also be released on YouTube.



About WebSerials.com
WebSerials.com is a leading provider of serialized web entertainment. Creators of the hit web series "Project X," "Cataclysmo," "The Black Dawn" and the new groundbreaking improvised sitcom "Best Laid Plans," WebSerials.com has entertained millions of viewers with its acclaimed and award-winning content since its launch in 2007.

About New Renaissance Pictures
Dedicated to creating and distributing film and new media in creative and unique ways, New Renaissance Pictures is positioned at the center of the latest technological revolutions. Our goal is to move beyond the conventional or traditional, to find cutting-edge ways to utilize new technology for low-budget film production and effective mass media distribution. Learn more at www.newrenaissanceonline.com

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